First 100 Claimants Earn Genesis Founder Badge
Are you with HEBI Robotics?
Daisy disassembles iPhones to recover valuable materials for circular manufacturing.
Apple develops Daisy, a de-manufacturing robot for disassembling used iPhones to recover recyclable materials like gold, tungsten, cobalt, lithium, and rare earth magnets. Daisy processes up to 200 iPhones per hour across 9 models (iPhone 5 to 7 Plus), breaking them into 15 parts using a five-robot assembly line with punching, cryogenic air for battery removal, and AI sorting. Operates in Texas, US and Netherlands, supporting closed-loop supply chain for new products.
Company facts
- HQ
- Cupertino, United States
- Founded
- 1976 · 50 yrs
- Employees
- 160,000+
- Website
- www.apple.com
- View profile ↗
Trusted by
- Best Buy (US retail partner)deployed 2019apple.com ↗
- KPN (Netherlands retail partner)deployed 2019apple.com ↗
Milestones
Expanded Daisy deployment to Best Buy stores in US and KPN in Netherlands
Press coverage
- Apple expands global recycling programs
Apple Newsroom · Apr 2019
- Why A Robot Named Daisy Is Taking Apart Millions of iPhones
Surface Magazine
- Meet Daisy and Taz: Apple's iPhone-Disassembling Robots
Supply Chain Digital
- Meet Daisy, Apple's latest robot for recovering and reusing iPhone components
Trellis
Research & Prototype buying guides
Industry Knowledge →
The research-robot procurement RFP: questions and red flags
A structured RFP for research robot procurement covers SDK openness, ROS 2 support, spare parts, export control, and end-of-life risk. This is the checklist tha…
A 90-day playbook to stand up a new platform in a lab
Most research robot deployments fail at the handoff: the student who set it up leaves, and no one can reproduce the environment. This 90-day playbook builds rep…
Matching research robot platform to research goal
The wrong platform for a research domain creates years of friction. This domain-by-domain breakdown maps hardware categories to research goals and evaluates ROS…